Remember: QR Codes are for
One of the top early mistakes made
in creating QR codes is forgetting that consumers will be
accessing and viewing the information from a mobile device.
Don't waste any time or energy with QR codes if you haven't
taken the time to optimize your content for mobile devices.
When planning to use QR codes in
your Real Estate Marketing programs, remember that context is
critical. If you are promoting a specific property, make certain
that your QR code points to information about that property. If
you are promoting yourself and capabilities, use a QR code that
takes your prospective customers to information about you.